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Building Business Websites with Squarespace 7

Building Business Websites with Squarespace 7

Author: Miko Coffey
Publisher: Packt Publishing Ltd
ISBN: 1783559977
Pages: 392
Year: 2015-04-06
This book is ideal for anyone who wants to learn how to use the latest version of Squarespace to create a website from scratch and take it through to go-live. You don't need any prior experience with Squarespace, HTML or CSS, or building websites in general as everything is done using Squarespace's simple, browser-based interface.
Building Business Websites with Squarespace 7

Building Business Websites with Squarespace 7

Author: Miko Coffey
Publisher: Packt Publishing
ISBN: 1783559969
Pages: 392
Year: 2015-04-06
This book is ideal for anyone who wants to learn how to use the latest version of Squarespace to create a website from scratch and take it through to go-live. You don't need any prior experience with Squarespace, HTML or CSS, or building websites in general as everything is done using Squarespace's simple, browser-based interface.
Building Business Websites with Squarespace 7

Building Business Websites with Squarespace 7

Author: Miko Coffey
Publisher: Packt Publishing Ltd
ISBN: 1788395492
Pages: 454
Year: 2017-10-26
Discover the best way to build, design and launch professional websites with Squarespace quickly, without needing to learn any code About This Book Discover time-saving tricks and best practices, and avoid common pitfalls while creating a website Create visually stunning Responsive Design templates for your website with Squarespace 7 Understand how to monitor, measure, and manage your website after launching it Who This Book Is For This book is ideal for anyone who wants to learn how to use the latest version of Squarespace to create a website from scratch and take it through to go-live. You don't need any prior experience with Squarespace, HTML, or CSS, or building websites in general as everything is done using Squarespace's simple, browser-based interface. What You Will Learn Develop an essential Website Toolkit that will act as reference and materials for your entire project, ensuring you stay on-target to meet your objectives Set up your Squarespace account, learn how the interface works, and select the correct template for your website's purpose and goals Create your website framework, fill it with content, and arrange your pages using Squarespace's easy drag-and-drop tools Customize your site's look and feel to match your brand, and create a stunning visual impact for your website on all types of devices, including mobiles and tablets Configure the core functions your business needs, whether connecting to social media, promoting events, showcasing your work, or selling goods and services online Learn time-saving tricks and how to avoid common pitfalls from an experienced professional with years of Squarespace experience Gain valuable insights about search engine optimization, communicating effectively online, and other e-marketing advice How to monitor, measure, and manage your website post-launch In Detail Squarespace is a web-based tool that allows non-technical people to create and manage professional-looking websites quickly, without needing to write any code. It empowers business owners to take total control of their own websites, without needing to pay someone to design or maintain it. This book covers much more than just how to use Squarespace. It covers all aspects of creating a successful business website, from developing your brand identity, to writing and structuring content to match your target audience's needs, and dozens of other other valuable tips that will help your website shine. Most importantly, you'll learn the correct steps to follow in order to ensure your project is smooth and stress-free. The book starts by helping you plan your website project and gather all the raw materials you'll need. Next, you'll set up your account and become familiar with the terminology and tools that you'll be using. Once you've learned the basics of how the Squarespace interface, templates, and different page types operate, you will create the framework of your website, ready for you to insert content and functionality. Then, once all the core elements are in place, you'll apply the aesthetic fine-tuning needed to bring your website in line with your brand. After the aesthetics have been honed and all functions tested, you will launch your website and drive traffic to it, monitor it, and improve it. Style and approach This easy-to-follow guide will teach you to build websites the easiest way in the latest version of Squarespace.
Squarespace 6 For Dummies

Squarespace 6 For Dummies

Author: Kris Black
Publisher: John Wiley & Sons
ISBN: 1118575431
Pages: 360
Year: 2013-08-07
Build your own blog, website, or portfolio with Squarespace Squarespace lets you create visually rich web pages with any configuration of text, images, or blocks you wish, just by dragging and dropping. Even if you've been using earlier versions of Squarespace, the features in version 6 will amaze you - and bring you straight to this must-have guide for practical information! If you're a do-it-yourself website builder, get up to speed fast on all the next-generation Squarespace tools, including cool new features for mobile sites, SEO, social networks, and more. Brings you up to speed on Squarespace 6 and its revolutionary LayoutEngine tool for building visually-rich web pages Deciphers the very latest features for page-building in today's markets, including mobile, social media, and using SEO Delves into using auto-publish for social networks, using built-in mobile websites, syncing with social networks, gathering real-time statistics, managing your site from your smartphone or mobile device, and much more Covers the essentials, such as using templates, drag-and-drop image uploads, image-editing with Aviary, and using Page Builder to create, share, and reblog content Build awesome, professional websites for your business in no time with Squarespace 6 For Dummies.
Create Your Own Website Using WordPress in a Weekend

Create Your Own Website Using WordPress in a Weekend

Author: Alannah Moore
Publisher: Taylor & Francis
ISBN: 1135944210
Pages: 160
Year: 2013-09-11
Having a website built can be a complicated and expensive undertaking. For large businesses this is a necessary expense, but for the ever-increasing number of independents and small businesses, this can easily be handled by the intrepid amateur. In Create Your Own Website Using WordPress in a Weekend, author Alannah Moore draws on her extensive experience to show how, in just a weekend, almost anyone can create a website in WordPress that looks professional and is entirely tailored to their needs and preferences. Through carefully structured step-by-step tutorials, the book takes the reader through every stage of the web design process. It is illustrated with fabulous examples, and features checklists and tips throughout, covering domain registration, planning, plugins, and choosing the right theme. This will cover the upcoming WP 2012 version.
The Definitive Guide to Squarespace

The Definitive Guide to Squarespace

Author: Sarah Martin
Publisher: Apress
ISBN: 1484229371
Pages: 270
Year: 2017-11-13
Utilize the power of Squarespace to create custom professional websites. Learn the principles and tools used by Squarespace’s most successful web professionals to take your skills to the next level. Beginning with an overview of the Squarespace interface and template selection guidelines, this book shows you how the key web languages work together within Squarespace. You'll also see how to use the Custom CSS Editor, Code Injections, and Code Blocks to customize Squarespace templates and how the Style Editor selections affect the template's structure. Learn the accommodations that must be made in JavaScript for the customizations to work correctly in AJAX-based templates. Finally, discover what Developer Mode is, how to use it, and when to use it. The Definitive Guide to Squarespace is the only book you need to get up and running with Squarespace web development. What You'll Learn Choose the right selectors for your CSS or JavaScript customization. Understand what AJAX is and how it impacts the templates that use it. Explore the structure of Squarespace templates Who This Book Is For Web designers, developers, digital marketers, and advanced personal-use users
Create Your Own Website The Easy Way

Create Your Own Website The Easy Way

Author: Alannah Moore
Publisher: Ilex Press
ISBN: 1781573840
Pages: 176
Year: 2016-06-02
Every small business or organisation needs a website, whether it is a simple online portfolio or a complex online shop. Expert web design teacher Alannah Moore makes this subject accessible for everyone, even those with no technical or design experience. Avoiding technical language, Alannah provides a summary of the web platforms available, covering, among others, WordPress, Squarespace, Weebly and Shopify. From these the reader can choose the right platform for them, and very quickly get up and running. Drawing on her vast experience of what a novice website builder really needs to know, Alannah covers all the topics they will come across in their online experience: how to choose a good domain name; what content you need for your site; how to work with images and even create your own logo. The reader will also learn how to integrate social media and a blog, so they are set up and in control of their virtual presence from every aspect. This is the perfect book for anyone who doesn't want to pay for an expensive web designer. In Alannah's safe and capable hands, they will find the process of building their site easy and enjoyable, and they'll soon have a successful online presence.
Awkward Family Photos

Awkward Family Photos

Author: Mike Bender, Doug Chernack
Publisher: Three Rivers Press
ISBN: 0307592286
Pages: 192
Year: 2010-11-02
With twenty-five new photographs for the eBook edition, the New York Times bestseller is now more awkward than ever Based on the hit website, AwkwardFamilyPhotos.com (“painful, regrettable, horrifyingly awesome snaps of family bonding, you will laugh so hard that people in adjoining offices will ask what’s wrong with you”—Esquire), this full color book features never-before-seen photos and hilarious personal stories covering everything from uncomfortable moments with relatives, teen angst, sibling rivalry, and family vacations from hell. Cringe at the forced poses, bad hair, and matching outfits--all prompting us to look at our own families and celebrate the fact that we're not alone. Nothing says awkward better than an uncomfortable family photograph!
Making Websites Win

Making Websites Win

Author: Karl Blanks, Ben Jesson
Publisher: Conversion Rate Experts
ISBN: 154450053X
Pages:
Year: 2017-10-17
Most websites lose. Almost all of them. Many never make a profit. Others are successful at first, and then get crushed by competitors. This book is about how to buck the trend--to make websites that customers love and that are outrageously profitable. The methodology is based on the authors' award-winning work growing many of the world's biggest web companies--plus hundreds of smaller, market-leading companies in over eighty different industries. In this book, you'll get What successful web businesses do differently (and others get wrong) How to easily identify your website's biggest opportunities A treasure trove of proven solutions for growing businesses Discover how to grow your profits--by making winning websites that people love.
How to Use Mailchimp for Beginners

How to Use Mailchimp for Beginners

Author: Adam Netherlund
Publisher: EnemyOne
ISBN:
Pages: 44
Year: 2015-12-23
As an indie author you may have heard a thing or two about starting an email list. But what if you're not sure where to start? Nowadays there are so many options available to you--AWeber, Constant Contact, iContact, Vertical Response and so many others--but one of the most popular is MailChimp. If you've ever wanted to try MailChimp but weren't sure where to start or possibly found it intimidating, then this is the book for you. Follow along with simple step-by-step instructions that will make it easy to master sending your first campaign and get you connecting with your fan base. In this short guide you'll discover: -How to set up your account and start your first list -How to build various types of signup forms -How to build your first campaign -How to understand analytics -Ideas for building your mailing list -General tips and do's and don'ts for writing your campaigns -Explore further integrations such as WordPress plugins, mobile apps, Facebook and tablet forms Email marketing shouldn't be hard and it shouldn't cost you an arm and a leg either so sit back, pull up a seat, and let's start building you some new skills. email marketing, indie author, self-publishing, mailchimp, newsletter, online marketing, beginners
The Business of Being a Writer

The Business of Being a Writer

Author: Jane Friedman
Publisher: University of Chicago Press
ISBN: 022639333X
Pages: 368
Year: 2018-03-16
Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business. The reality is, those who want to make a full- or part-time job out of writing are going to have a more positive and productive career if they understand the basic business principles underlying the industry. The Business of Being a Writer offers the business education writers need but so rarely receive. It is meant for early-career writers looking to develop a realistic set of expectations about making money from their work or for working writers who want a better understanding of the industry. Writers will gain a comprehensive picture of how the publishing world works—from queries and agents to blogging and advertising—and will learn how they can best position themselves for success over the long term. Jane Friedman has more than twenty years of experience in the publishing industry, with an emphasis on digital media strategy for authors and publishers. She is encouraging without sugarcoating, blending years of research with practical advice that will help writers market themselves and maximize their writing-related income. It will leave them empowered, confident, and ready to turn their craft into a career.
Side Hustle

Side Hustle

Author: Chris Guillebeau
Publisher: Crown Business
ISBN: 152475885X
Pages: 272
Year: 2017-09-19
The author of the New York Times Bestseller THE $100 STARTUP, shows how to launch a profitable side hustle in just 27 days. To some, the idea of quitting their day job to start a business is exhilarating. For others, it’s terrifying. After all, a job that produces a steady paycheck can be difficult to give up. But in a time when businesses have so little loyalty to employees that the very notion of “job security” has become a punchline, wouldn’t it be great to have an additional source of income to fall back on? And wouldn’t it be great to make that happen without leaving your day job? Enter the Side Hustle. Based on detailed information from hundreds of case studies, Chris Guillebeau provides a step-by-step guide that anyone can use to create and launch a profitable project in less than a month. Designed for the busy and impatient, this plan will have you generating income immediately, without the risk of throwing yourself head first into the world of entrepreneurship. Whether you just want to make some extra money, or start something that may end up replacing your day job entirely, the side hustle is the new job security. When you generate income from multiple sources, it gives you options, and in today’s world, options aren't just nice to have: they're essential. You don’t need entrepreneurial experience to launch a profitable side hustle. You don’t need a business degree, know how to code, or be an expert marketer. And you certainly don’t need employees or investors. With this book as your guide, anyone can learn to build a fast track to freedom.
Freakonomics

Freakonomics

Author: Steven D. Levitt, Stephen J. Dubner
Publisher: Harper Collins
ISBN: 0062132342
Pages: 352
Year: 2011-09-20
Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? How much do parents really matter? These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He studies the riddles of everyday life--from cheating and crime to parenting and sports--and reaches conclusions that turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. They set out to explore the inner workings of a crack gang, the truth about real estate agents, the secrets of the Ku Klux Klan, and much more. Through forceful storytelling and wry insight, they show that economics is, at root, the study of incentives--how people get what they want or need, especially when other people want or need the same thing.
Everybody Writes

Everybody Writes

Author: Ann Handley
Publisher: John Wiley & Sons
ISBN: 1118905555
Pages: 320
Year: 2014-09-15

Servant Leadership in Action

Servant Leadership in Action

Author: Ken Blanchard, Renee Broadwell
Publisher: Berrett-Koehler Publishers
ISBN: 1523093986
Pages: 280
Year: 2018-03-06
“The only way to create great relationships and results is through servant leadership. It's all about putting other people first.” – from the foreword by John Maxwell We've all seen the negative impact of self-serving leaders in every sector of our society. Not infrequently, they end up bringing down their entire organization. But there is another way: servant leadership. Servant leaders lead by serving their people, not by exalting themselves. This collection features forty-four renowned servant leadership experts and practitioners—prominent business executives, bestselling authors, and respected spiritual leaders—who offer advice and tools for implementing this proven, but for some still radical, leadership model. Edited by legendary business author and lifelong servant leader Ken Blanchard and his longtime editor Renee Broadwell, this is the most comprehensive and wide-ranging guide ever published for what is, in every sense, a better way to lead.